Biography Roberto Verganti
Roberto Verganti is professor of Leadership and Innovation at Politecnico di Milano, where he teaches in the School of Management and the School of Design, and where he directs MaDe In Lab, the laboratory on the MAnagement of DEsign and INnovation. He has been a visiting scholar at the Harvard Business School twice, and at the Copenhagen Business School. His research focuses on how leaders and organizations create innovations that people love. He explores how to generate radically new visions, and make those visions come real. His studies lie at the intersection between strategy, design and technology management. In his research Roberto combines methodologies of in-depth analysis of cases with experimentations with pioneering firms, in a variety of industries and contexts. He is the author of “Design-Driven Innovation: Changing the Rules of Competition by Radically Innovating what Things Mean” published by Harvard Business Press in 2009. More information can be found at his website.
The encounter took place on Friday June 19, 2015 at the department of Industrial Design, TU/e, Eindhoven, the Netherlands.